Pret A Manger

Product Launch

Launching a new spring menu for high street favourite Pret A Manger

Launching a new spring menu for high street favourite Pret A Manger

Working with the extremely talented food photographer, Colin Campbell and his team, we shot the new products in a way that would let them speak for themselves. Bright, bold and punchy. Predominantly a mouth-watering print campaign that would appear in stores nationwide, the campaign also covered Pret's social media platforms to encourage all those on their lunch break!

Credits
Agency: The&Partnership London
Design and art direction: Loty Ray, Richard Forder
Retouching: Rob Swainson, Smoke & Mirrors
Photography: Colin Campbell
Photography Assistant: Francesca Turner
Food Styling: Natalie Thomson
Food Styling Assistant: Sian Williams
Art Buyer: Emma Modler
Creative Producer: Tom Loxley

Get in touch: lotyray@gmail.com

Get in touch: lotyray@gmail.com